It's called QA testing, and you look for bugs so you can fix them. You can test your bugs all you want but it won't help you much. You can always tell when a sales guy is talking about software development life cycle.
OK, just busting your balls here. I think I figured out your big secret. Something no agency has done but would be very useful. But I know you're waiting for a big dramatic announcement so I will not steal your thunder. I will tell you afterwards whether I was right.
