Real scientific study EB, now if you could leave the absolute f'n nonsense out of this thread it would be appreciated!
The study comes from The Nielsen Company and was reported by the Wall Street Journal. The company website calls itself the global leader in Media Information and also does political polling that is routinely reported on as factual and scientific by all major media outlets. If the WSJ considers their study to be scientific, it must be scientific given that almost every major media outlet is using this company to compile and analyze data of this kind not to mention political polls.
I am not sure what the purpose of this study was, but I assume it was done to find out which teams fans felt strongly about hating, and I assume The Nielsen Company polled using a diverse control group and a neutral question.
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